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THE CHALLENGE

Design a modular templatized system to leverage across all Oracle executive events. Provide attendees with a highly customized and curated experience.

The Executive Event series prioritized relevant, actionable content that gave everyone something new to think about. Every premium touchpoint provided attendees a sense that it’s just for them. Targeting executives from strategic clients and accounts, these events needed to be premium, exclusive, modern, sophisticated, intelligent and personal.

Creative Direction, Strategy